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It was a night of celebration, recognition and plenty of proud moments for W R Davies DS Stafford at the 2026 Prestige Awards last week.
The annual awards, this year held at Sopwell house in St Albans, celebrate retailers who have demonstrated excellence across customer experience, commercial performance and brand representation.
This year, DS Stafford had plenty to celebrate, and brought home three fantastic awards:
We were incredibly proud to bring home three fantastic awards:
Being named Runner-Up Retailer of the Year was a significant achievement for DS Stafford, recognising the team’s enthusiasm, resilience and commitment to the DS brand and delivering an exceptional customer experience.
The retailer also received the Marketing Award for its targeted direct-mail campaign, which successfully drove customer engagement and attendance at a dedicated test-drive event, highlighting the impact of an effective local marketing strategy.
DS Stafford was also named Most Improved Retailer, recognising the team’s significant progress over the past year. Particular praise was given to the retailer’s Concierge for their customer-focused approach and contribution to delivering the premium experience at the heart of the DS brand.
For the team, these awards are about much more than trophies. They are recognition of the passion, creativity, teamwork and dedication that goes into everything they do, both behind the scenes and in every interaction with valued customers.
We couldn’t be prouder of what the team has achieved, and we’re leaving the 2026 Prestige Awards feeling incredibly grateful, motivated and excited about what comes next.
© 2026 W R Davies
W R Davies (Motors) Limited, Haughmond View, Sitka Drive, Shrewsbury Business Park, Shrewsbury, SY2 6LG. Company Reg: 347316, VAT No. 650915047
W R Davies (Motors) Ltd is authorised and regulated by the Financial Conduct Authority (Ref No 307432) for consumer credit purposes. Please be aware lenders may pay us a commission for introducing you to them. This commission can be based on the amount you borrow or the vehicle you purchase. Different lenders may pay different commissions for such introductions. Any commission amounts lenders pay will not affect the amount that you pay under your finance agreement, all of which are set by the lender. We will inform you of the amount of commission that we will earn in good time. We will require you to consent to receive this commission. You do not have to take our finance as it is available through other distributors. You can arrange funding for the vehicle elsewhere and it may be cheaper.
